MOUNTAIN BREEZE
Branding, packaging, marketing
Mountain Breeze is a malt beverage, designed to go with you everywhere. It takes its inspiration from the beautiful mountains. Enjoying our refreshing drink won’t make you feel guilty as it’s made from natural ingredients and low calories. When you are on top of a mountain you feel a refreshing breeze. We set out to make it purely refreshing as this. With that, we introduce you, Mountain Breeze!
The goal was to create a fun, lively style something that looks pleasing to the eye while at the same time screaming high-end quality malt beverage! Very fruity, branded to target women who don’t like beer/prefer enjoying a sweet drink. From the mountains scattered across the bottle with different fills, weights and colors represent that splash of flavors you feel when you drink it. The fruit icons represent the flavors for each drink with the idea that it stands out on the shelves at the stores.







